Hey! Have you heard? Single Frame have gone digital!
If that means nothing to you, then you’ve pointed your browser at the right website. Let me explain: Single Frame are a very good band from Austin, Texas who at the time of writing have been active for around eight years. Their diverse creative palette merges energetic, synth-riddled indie rock with less lazily definable sonic experimentations. Saying they’re a bit like Xiu Xiu channeling post-hardcore probably won’t be much help, but if those words don’t render you completely bewildered, they might at least point you in the right direction.
Sadly it’s fair to say Single Frame haven’t reached the level of recognition here in the UK that they deserve. This could have a lot to do with the general unavailability of their records in our highstreet entertainment chains, but now, thanks to this new thing scientists are calling ‘the internet’, distribution shouldn’t be such a problem.
In what’s becoming an increasingly familiar story, Single Frame have parted ways with their label to return to their (not inconsiderable) DIY roots, self-releasing the new and imaginatively titled SFep as an iTunes Plus download – along with, at 50 units, a very small run of limited edition CDs.
iTunes Plus is of course Apple’s vaguely insulting new iTunes Store ‘innovation’, the ‘plus’ being that the MP3s are encoded at a higher quality than the regular store and provided DRM-free – surely as it should have been in the first place. But this does mean reasonable pricing and international availability, and now wherever we are, we can all enjoy a little bit of the Single Frame musical action-pie.
So I bought that EP from iTunes, and I loved it. Then I thought “I really don’t know anything much about this band”, and then I thought “maybe I’ll ask them some questions” and then I did and they responded and now I invite you to listen to the EP and read what I asked and see what they said.